Investing in real estate can be an exciting and lucrative endeavor, as well as the first step towards future, expansive business success. But real estate is unique, and successful investing takes time and expertise. It’s important to research the process and get to know the ins and outs of what makes a successful real estate investment.

Determine What Type of Property You Will Invest In

Research the different property investments you might make and what seems sensible for you. If you’re a first-time investor, fixing and flipping an old house might be your best bet — particularly if you have relevant skills. But even if you don’t, this process can be done (relatively) affordably with a qualified team.

If you already own a thriving business, on the other hand, perhaps commercial real estate is a sensible real estate investment. Owning the building in which your business is operating can confer a suite of unique benefits, including more control over your space and access to rental income from other business tenants.

Research the Local Market

Carefully investigate local conditions to determine where and how to invest. Is a particular neighborhood in the process of being revitalized? Will a planned development have a significant impact on other neighborhoods? Take time to thoroughly understand the scene on the ground, wherever you’re looking.

Talking to locals is an essential part of this strategy. They can clue you into details you might otherwise miss, whether positive or negative. If investing in commercial or multifamily property, building tenants can alert you to potential problems that might ultimately affect your investment.

Explore Funding Options

Unless you have the capacity to pay cash, securing funding is the trickiest part of any real estate investment. Any type of real estate will be expensive, and banks may be reluctant to lend, either based on your financial history or your prior business experience.

That said, there are still ways to secure funding. Some financial institutions offer hard money loans that can be secured by the value of the property in question — for instance, in a fix-and-flip scenario. Institutions might offer forms of “bridge loans” that can help make a purchase, while ultimately allowing you to refinance into a longer-term loan.

Ultimately, real estate can offer dynamic income-generating potential, and serve as an important component of any business strategy. Make sure you do your homework, research potential investments, and you can set yourself up for long-term success.